An ocellaris clownfish nestled in a pink anemone

The text club for your fish store

Turn new arrivals into “hold it for me!”

Text your regulars the moment new fish land, send deals and specials in a tap, and take special orders by text. They come back sooner and buy before it’s gone.

No card needed·Set up in 2 minutes·Paid plans from $25/mo

Arrival alerts

Your arrivals list, on every regular’s lock screen.

Pick what came in and hit send. Every subscriber gets a short text with a link to your arrivals page: photos, sizes, prices, and a Hold button on every fish. No app for them to download. No algorithm deciding who sees it.

  • One link, every fishYour arrivals page shows the photos, sizes and prices.
  • Replies come to youHolds, questions and special orders land in one inbox.
  • Compliance built inSTOP, HELP and START work automatically.

First Dibs

Your regulars hear it first.

Turn your text list into your store’s VIP club. Members get early access to new arrivals before they hit the floor or your Facebook page, plus a welcome perk you choose. It gives people a reason to join, and a reason to stay.

  • Early accessMembers hear about new arrivals first and can claim them by text.
  • A perk you pickA free water test, first pick of the frag tank, a members-only hour. Your call.
  • No discount neededMake joining feel special without giving away margin.

Live demo

Try it right now.

Scan with your phone camera, and we’ll text you a live new-arrivals text with a link to 25 fish and corals, just like your customers would get.Tap below, hit send, and we’ll text you a live new-arrivals text with a link to 25 fish and corals, just like your customers would get.

Text DEMO to try it

Texts from TankText. Msg & data rates may apply. One demo, no subscription. Reply STOP anytime. Terms · Privacy

QR code that opens a text message with DEMO prefilled
Point your camera hereOpens a text with DEMO ready to send

Deals & specials

Send a sale. Fill the store.

Text a promo to everyone, or just to the people it’s for: reef keepers, freshwater fans, frag buyers, the regulars you haven’t seen in a while. It takes a minute, and it lands where they’ll actually see it.

  • Everyone or a cohortPick by tag, interest, activity or list.
  • Replies become holds“Does that include the 40 breeder?” comes straight to you.
  • Opt-outs handledSTOP removes someone instantly. Nobody gets texted twice by mistake.

Special orders

“Can you get me…?” becomes a sale.

Customers text what they’re hunting for. You reply from one inbox with an ETA, put it on hold, and text them the minute it lands. No sticky notes. No lost requests.

  • One shared inboxEvery request, from every customer, in one place.
  • ETAs and holdsTag it, order it, and keep it under their name.
  • “They’re here!”One text when it lands, and they’re on their way.

Sound familiar?

The best fish sell fast. Most of your customers never knew they came in.

Today
A regular hears about the tang a week later, after it sold.
With TankText
Your text club heard about it the morning it landed.
Today
Regulars call all afternoon asking what came in.
With TankText
They already know. Now they’re asking you to hold it.
Today
Special orders live on sticky notes and in your head.
With TankText
Every request lands in one inbox, and you text back in seconds.
Today
Your Black Friday sale lives on a sign in the window.
With TankText
Every subscriber hears about it before the weekend.

How it works

Get started today
in 2 minutes.

No card, no contract, nothing for your customers to install. You can be sending before the next bag is floated.

01

Sign up.

Your store name, email and a password. That’s the whole form.

02

Get your QR poster.

Instantly. Print it, hang it by the register, and customers join with a scan.

03

Add what came in.

Snap your packing list and we read it, or tap fish from your searchable list.

04

Send.

Everyone, or just the members who get First Dibs. They get one short text with a link to your arrivals page.

Features

Everything a fish store needs. Nothing it doesn’t.

A lush reef aquarium full of corals

Arrivals, one link away.

Every subscriber gets a short text with a link to your arrivals page. Big photos up top, the full list below, and a Hold button on every fish.

A clownfish in a bubble tip anemone

Special orders for new fish.

Requests land in a shared inbox. Reply with an ETA, hold it, and text them when it lands.

Deals and specials.

Text a promo to everyone, or just the cohort it’s for: by tag, interest, activity or list.

Compliance, handled.

People only get texts after they opt in. STOP, HELP and START work automatically.

(239) 438-3474Text CORAL to join · example code

Your code. One number.

Customers text your store’s code to join. Your store name is on every message.

A searchable fish list.

Type a few letters, tap the fish, check the price. Your arrivals text writes itself.

Packing-list photo scan.

Snap the supplier’s packing list. TankText reads it and drafts your arrivals page. You check it, add prices, and send.

A planted freshwater aquarium

Reef, freshwater, or both.

Built saltwater-first, and just as good for planted tanks, cichlids, bettas and koi. If it swims and it sells, TankText can announce it.

Why texting

Why not just post on Facebook?

Keep posting. Facebook is great for being found. But when the fish a regular asked about lands, you need them to see it today, not whenever a feed gets around to it.

A post waits in a feed.It sits between everything else, and the feed decides who sees it and when.
A text lands on the lock screen.Right next to messages from friends and family. Everyone who joined gets it.

No algorithm in the way.

Everyone who joined gets every message. No boosting, no paying to reach people who already asked to hear from you.

Your list, your rules.

The people on it signed up for your store. No platform decides they see less of you this month.

It moves at livestock speed.

New fish are here today and gone by the weekend. A two-line text keeps up.

It’s a conversation.

Customers reply the way they’d text a friend, so holds and special orders come straight back to you.

The math

$25 =
one frag.

On the annual plan, TankText is $25 a month. Say one text brings in one extra sale: a frag, a clown pair, a tang. It has paid for itself. Every sale after that is upside.

An illustration, not a promise. Your results depend on your store and your customers.

What would it cost you?

Texts per month1,299 Included1,500 Extra at $0.02 each$0.00
Your month, on annual$25.00

Estimate. $300 a year, or $39 month to month, plus any extra texts. One text is one message to one subscriber.

Pricing

Start free. Upgrade when it’s working.

Two plans. Every feature on both. Simple enough to explain at the register.

Free
$0to start
50 subscribers, 1 post a week. No card.
  • 50 subscribers and 1 post every 7 days
  • Every feature, including First Dibs
  • Your QR poster and store code, instantly
  • Upgrade in a tap when it’s working
Start free, 50 subscribers
Best value · Save $168/yr
TankText
$25/mo
$25/mo billed yearly ($300)
  • 1,500 texts every month
  • Extra texts $0.02 each
  • Arrival alerts with your own arrivals page
  • Deals and specials to everyone or a cohort
  • First Dibs early access and a welcome perk
  • Hold requests and special orders in one inbox
  • Fish list and packing-list photo scan
Get TankText annual
No setup fees.No carrier fees.No contract.No card.

One text is one message to one subscriber. Paid plans include 1,500 a month.

Compare plans

FAQ

Questions, answered.

Anything else? Email hello@tanktext.com.

Do my customers need to download an app?

No. They scan your QR poster or text your store code to (239) 438-3474, and your updates arrive as normal text messages on any phone.

What number do the texts come from?

Every store texts from one TankText number, (239) 438-3474, and gets its own short code, like CORAL. Customers text your code to join, every message starts with your store’s name, and their replies come to your TankText inbox.

What do my customers actually see?

Every message starts with your store’s name. When someone joins, they get one confirmation like this:

TankText: You're subscribed to Coral Cove Aquatics new arrival alerts and occasional specials. Msg frequency varies (about 1-3/week). Msg & data rates may apply. Reply HELP for help, STOP to cancel.

After that, they get a short text when new fish land, with a link to your arrivals page: photos, sizes, prices, and a Hold button on every fish. Plus any specials you send.

What’s First Dibs?

It turns your list into a text club. Members hear about new arrivals before anyone else and can claim them by text. You decide when everyone else hears, and you can give new members a welcome perk, like a free water test. It doesn’t have to be a discount.

Is this compliant? What about STOP and carrier rules?

Yes, that’s built in. People only get texts after they opt in. STOP, HELP and START work automatically, and opted-out numbers are never texted again.

What does it really cost?

Start free with 50 subscribers and 1 post a week, free forever. Posts go out immediately, the same as a paid plan. No card. When it’s working, TankText is $39 a month, or $300 a year (that’s $25 a month), with 1,500 texts a month and no subscriber cap. Extra texts are $0.02 each.

No setup fees. No carrier fees. No contract. One text is one message to one subscriber.

How long does setup take?

About two minutes. Sign up, and your QR poster and store code are ready right away. Add what came in by snapping your packing list or tapping fish from your list, and send.

I run a freshwater store. Is this for me?

Yes. TankText started with saltwater stores, but arrival alerts, special orders and specials work the same for planted tanks, cichlids, bettas, koi and everything else.

Can I try it before I sign up?

Yes. Scan the demo code on this page, or tap “Text DEMO” on your phone, and we’ll text you a sample arrivals alert with a link to the arrivals page, just like your customers would get. One demo, no subscription.

When you’re ready, start free with 50 subscribers. No card, no contract.

Three clownfish in a pink anemone

Your next shipment is
already on its way.

Make sure your regulars hear about it first.

No card·No contract·Set up in 2 minutes